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newbusiness@georgeandharrison.nl

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Floating Office Rotterdam

A print monument to a climate-adaptation icon

CONTEXT
Floating Office Rotterdam (FOR) is the largest floating office in the world. Its elegant circular timber construction and climate-adaptive approach mark it out as a pioneering landmark. Together, the developer and architect set out to create a building that is not just sustainable, but also a timeless architectural icon. A celebration of the building in print – itself both timeless and circular – was therefore a logical step. We were commissioned to design the book detailing the story of FOR from conception to completion.

CREATION
We knew we had to create an editorial format that could capture the personality of the building: beauty and circularity in perfect harmony. At the same time, we needed to educate the audience by inspiring and informing them. Every decision in the design of the book was made with the greatest precision and an eye for detail. The singular character of the building is captured in the meticulously crafted compositions of the pages. Clever choices of paper, colour, typography and photography build a sense of calm and quality, telling the full story from idea to design to realization.

IMPACT
The monograph was sent to partners, investors, staff members and other contacts of RED Company and Powerhouse Company. It serves as a unique piece of documentation: a permanent physical record of the complex yet fleeting processes from idea to design to construction.

Client

RED Company, Powerhouse Company

Year

2021

Deliverables

  • Art direction
  • Concept development
  • Editorial design

Photography

  • Sebastian van Damme
  • Marcel IJzerman
  • Casper Rila/500Watt

The Floating Office Rotterdam Monograph serves as a reminder of an unshakable commitment to the power of innovation

Nanne de Ru, Founding Partner RED Company & Powerhouse Company
FOR has won several accolades and awards. It was voted Office Building of the Year by Architectenweb and Large Office of the Year by Frame. It has also been nominated for BNA’s Best Dutch Building of 2022, the Rotterdam Architecture Prize 2022, and Best Sustainable Building in the Dezeen Awards.

Tactile

The cover features a dark-blue linen finished with a pearl-grey foil, creating an elegant, timeless aesthetic that reflects the restrained design of FOR itself.

In a series of interviews, accompanied by portraits by photographer Casper Rila, FOR occupants talk eloquently about their relationship with the building and what it means to them.

A celebration of the building in print—itself both timeless and circular—was a logical step

Albert Takashi Richters, Partner Architect Powerhouse Company

Photography

The concept and development of the building is documented by photographers Sebastian van Damme and Marcel IJzerman, combined with drawings and text to provide a rich layering of imagery and storytelling.